Save The Date: HM to launch new flagship store in Cape Town

It’s no secret we’re pretty much obsessed with H&M’s affordable fast fashion being available in South Africa for the past year and a half.  We couldn’t be more stoked about the announcement of their  4th flagship store at Canal Walk shopping centre! This is an official save the date, as the brand announced its plan to launch crazy-huge, two level  4600 square meter store on November 18th. “We see a lot of potential in South Africa and we’re extremely excited to be opening yet another flagship in the western part of the country,” says Pär Darj, Country Manager for H&M South Africa. The store will offer fashion for the entire family and customers will be able to shop ladieswear, menswear, kidswear as well as Home, H&M Mama and H&M Sport.

We’re sure that H&M will do a great job hosting pre-launch events to hype up their new store, and if you guys subscribe maybe we can hook you up with access to the exclusive event… but thats just a maybe. If you’re lucky enough to be one of the first shoppers you can look out for opening deals.

H&M has already opened 11 stores country wide since its official launch in October 2015, in addition the group plans to open five more stores locally by the end of the year.  Check below for sore launch dates in your city.

  • Cavendish Square – Cape Town on 16 September 2017
  • Table Bay Mall – Cape Town on 28 September 2017
  • Highveld Mall – Witbank on 28 October 2017
  • Boardwalk Inkwazi Shopping Centre – Richards Bay on 11 November 2017
  • Gateway Theatre of Shopping – Durban on 23 November 2017.

MRP ‘This is Our denim’

There is nothing we love more than a locally produced campaign. MRP slays us yet again with their latest denim campaign “This is our denim”. Not only is the campaign video and imagery fun and cool – something you’d see on Hypbeast – but the styling is so great it got us looking at everything MRP has to offer.

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Ray Ban Turns 80

Iconic eyewear brand Ray Ban celebrates its 80th anniversary this year. 80 years of changing the game and continuing to do so by collaborating with renowned photographer Steven Klein to produce an authentic and bold campaign. The inspiration behind Klein’s work were breaking societal norms and stereotypes to showcase the protagonists true authenticity.

“The campaign is about diversity and individualism” explains Klein. “The whole concept of the campaign is based on creating a world where people are leaving one world, entering another world based on the idea of never looking back. One of the great things about doing this campaign was that it felt authentic in the sense that whoever wears Ray-Ban takes on their own identity and the glasses do not wear them.”